In a recent report, the BBC shared some insights around choosing your words carefully when you’re writing a job advertisement.
About the author
Tricia Driver is the Founder and CEO of A New Normal Ltd, creating business impact through inclusion. A New Normal supports organisations in attracting, developing and retaining the best people from broad and diverse talent pools, enabling the creations and sustenance of environments which give all employees the freedom to be their full selves at work every day. The company is named in recognition of the fact that whilst a move to a truly inclusive organisational culture can feel challenging, it doesn’t have to be scary; and the benefits are incredible (with Deloitte identifying that inclusive teams out-perform their peers by 80 per cent!).
Trish has over 15 years experience across the end to end talent lifecycle, from employer branding and recruitment process design, through to people development and alumni programmes. She’s worked across the inclusion landscape, and is particularly proud of her work founding Capgemini UK’s returner programme. Trish is an expert in Unconscious Bias and Inclusion, a skilled and highly regarded coach and a compelling speaker. She describes herself as passionate about all things equality, a feminist, LGBT+ ally, parent, entrepreneur and plate-spinner in chief.