#ChooseToChallenge100 campaign reaches over 70,000 individuals for Women’s History Month

This year for International Women’s Day, we launched our #ChooseToChallenge100 campaign, asking 100 women and the public to share their stories as to how and why they choose to challenge for gender equality. 

Since the start of March, we’ve shared the stories of over 150 amazing women, from CEOs, to Founders, to Campaigners and Politicians! Through our social media channels and via shares from our supporters, we have been able to share these messages of challenge with over 70,000 individuals. Through the campaign, we have elevated the voices of so many incredible women who choose to challenge every day to see us treated fairly in regards to racial discrimination, bias, stereotypes, domestic violence, ageism, sexism, women’s health and the portrayal of women in the media. 

Our campaign includes stories of challenge from Helen Pankhurst CBE, Women’s Rights Campaigner and Senior Advisor, Care International; Jess Phillips, Labour MP for Birmingham Yardley; June Angelides CBE, Early Stage Investor, Entrepreneur, Speaker and Advocate for the Rights of Working Mothers; Jacqueline Gold CBE, CEO, Ann Summers; Catherine Mayer, Author & Co-Founder, Women’s Equality Party and Primadonna Festival; Deborah Francis-White, Comedian, Writer, Podcaster, The Guilty Feminist; Claire Cohen, Women’s Editor, The Telegraph; and Liv Cooke, Freestyle Football World Champion, plus so many more incredible women.

ChooseToChallenge100 Collage

The entire team at WeAreTheCity would like to thank everyone of the amazing women who took part in the campaign, and you, for watching and sharing these messages across your social media channels and within your organisations. You helped to amplify and raise awareness of so many issues women face on a daily basis, we are truly grateful for your comments, shares and support.

For us, the journey continues as every day is International Women’s Day – 24/7, 365 days a year. We will not stop challenging and using our platform and voice to support those who campaign for equality every day. To all of you, please keep up your own challenges, whatever they may be. It is only by our collective efforts and the support of our male allies that we will one day live in a world that we all wish to see.

Watch some of our amazing women below

Andrea McLean, Broadcaster, Author & Co-Founder, This Girl Is On Fire

June Sarpong OBE, TV Presenter, Diversity Expert & Award-Winning Author

Rosie Nixon, Editor in Chief, HELLO! Magazine

Dr Shola Mos Shogbamimu, Lawyer, Activist, Founder of Women in Leadership Publication, Social Entrepreneur & Author.

Bianca Miller-Cole, Founder & CEO, The Be Group

Deborah James, Campaigner, Broadcaster, Writer & Podcaster

Alison Simpson
About the author

Alison is the Digital Content Editor for WeAreTheCity. She has a BA Honours degree in Journalism and History from the University of Portsmouth. She has previously worked in the marketing sector and in a copywriting role. Alison’s other passions and hobbies include writing, blogging and travelling.

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