Claire Sng is a Senior Associate in DLA Piper UK LLP’s London Intellectual Property and Sport teams. Claire was previously employed by London 2012 as one of only four Brand Protection Lawyers. Claire worked closely with enforcement bodies and was awarded a commendation by the Commander of the Metropolitan Police Service for “Professionalism and Outstanding contribution to Operation Podium” relating to her work in tackling illicit ticketing at London 2012.
Since returning to DLA Piper, in addition to her full workload, Claire has continued to give up her time to advise on strategy relating to brand protection and hosting major sporting events, including speaking at the World Intellectual Property Office’s (WIPO’s) first IP and Sport conference in Asia, held in Singapore in November 2014, which was attended by representatives from 12 Asian countries from the Asia Pacific; and WIPO’s first such conference in Senegal in 2013 talking to government representatives and the sports industry. In addition, Claire has supported the UK Intellectual Property Office in projects aimed at sharing knowledge with Government and authorities, including speaking at a variety of workshops and sessions in Brazil in February 2014 and April 2015. This resulted in Claire being nominated by the UK IPO to attend a Royal Garden party at Buckingham palace to thank her for her “outstanding work”.
Back at the office, Claire is a mentor in the firm’s scheme, and has set up a breakfast training club for her team to share knowledge and keep up-to-date.
In her spare time, Claire is a keen sportswoman and is involved in raising money for charity. She has just completed the London to Brighton bike ride, raising money for the British Heart Foundation and she is currently training for the Amsterdam marathon for which she is raising money for Cancer Research UK.