We all want more publicity.
One way is to develop great relationships with and connect with journalists who could include your articles or interview you.
I am delighted to have interviewed Dina Behrman who is an ex-journalist, and who now coaches entrepreneurs in how to get PR. Dina shares her top tips to engaging with journalists and in particular, picking up the phone. Listen to the podcast here.
She emphasises that journalists are human beings too, and whilst they are often busy, they do want to find out about you and to build up a relationship with you. Listen to the podcast here
So if you are interested in getting more publicity, don’t just rely on sending press releases, but follow up with a phone call afterwards. Listen to the podcast here.
Good luck with your project with connecting with journalists.