Join us on Facebook and Twitter live on Wednesday  6th May at 6pm for our virtual panel event: Insights into the key trends that underpin consumer behaviour and motivations regarding their health.

Taylor McCormick, Innovation & Insight Manager at leading market intelligence agency, Mintel will be joined by Athena Lamnisos, Eve CEO and a panel who are passionate about women accessing trusted health information: Health Journalist Eve Simmons, Author of Vagina: A Re-Education Lynn Enright and Health Writer and Founder of feminist blog, Hysterical Women Sarah Graham will talk about why we need to fill those information gaps with trusted and engaging spaces. Why is it that phenomena such as the growing ‘wellbeing’ communities, feminine hygiene industry and non-medical ‘experts’ problematic for women looking for factual information and what kind of brands are well placed to fill the gaps?

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