Fiona RussellI am a Strategy Consultant in Accenture’s global Digital practice based in London. In this role, I help leading organisations apply digital technologies to disrupt traditional thinking and enable new business models, products and ecosystems.

Currently I am guiding one of the world’s largest consumer electronics companies with their first steps into a new digital world. I am leading a workstream to enable them to sell direct to customers across EMEA through digital channels for the first time.

My previous clients include leading organisations in the Financial Services and Communications, Media & Technology sectors. Within Financial Services I have run a number of projects, covering large scale network infrastructure programmes to deploying cutting edge security solutions to ensure compliance standards are met.

I am keen to make a difference, not only for my clients, but also for the community. I lead Accenture’s relationship people engagement with The Prince’s Trust, providing support for disadvantaged young people across the UK with employment, education and training opportunities. I am also an active member of the Young Tiffany Circle which is part of the British Red Cross – running fundraising events for the Red Cross, and as a group we have raised over £20k for the Red Cross in the last year.

In 2011 I graduated from Durham University with a BA in Anthropology and History. On graduation I worked for a social enterprise helping start-ups and early stage businesses. During my time there, I worked with the UK government, DFID, and European development organisations to run training programmes to help and support entrepreneurs and small business owners in the UK, Nigeria and Romania.

Outside of work I enjoy travelling, having spent a gap year in Malawi volunteering as primary school teacher and travelling extensively around East Africa.

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