WeAreTheCity launches sister site in India www.wearethecity.in to benefit Women’s personal & professional progression
London, United Kingdom, March 6 2014: WeAreTheCity, co-founded by Heels of Steel author and award-wining business woman, Vanessa Vallely, is proud to announce that its sister site, aimed at helping local women in India, is to launch on International Women’s Day (March 8, 2014).
The high volumes of traffic hitting the UK site from India over the past two years inspired the launch of WATC India.
It became apparent that women in India were reading articles and drawing inspiration from the London-based site on an increasingly regular basis. The founders of WeAreTheCity, Vanessa and Stewart Vallely, decided to create an online community resource unique to India helping Indian women to meet their professional and personal goals.
Vanessa Vallely, who is a regular speaker at women’s networking events, mentor, published author, and Managing Director of female Job board, Careers City, said: “Building WeAreTheCity in another country has always been a dream for us. We knew we had a market of both local and expat women that we could help and inspire via the content on our site. I am passionate about India, having both worked there and volunteered in the region. We are delighted to be able to launch WeAreTheCity India on International Women’s Day, which for me is the most appropriate day to celebrate links across the world. We are extremely excited about being able to help Indian women to network, develop and learn via local events and local writers.”
Several hundred million women are expected to enter the global workforce in India over the next decade. Tata Group Chairman stated that he is looking forward to seeing women in important roles and positions of leadership within Tata Global Beverages in the years ahead.
Apurva Purohit, CEO of Radio City 91.1 FM, and a featured Inspirational Woman on WATC, said: “It’s great to see the India launch of WeAretheCity. As the percentage of working women in corporate India steadily moves up, initiatives such as these, which encourage sharing, networking and becoming part of a larger group, will embolden more and more women to stay committed to their careers. I strongly believe these and more such initiatives will ensure that we hit critical mass and result in a sizeable and relevant percentage of women in the workspace soon.”
The Indian ‘We Are The city’ site is sponsored by EY – one of the world’s leading professional services organisations. Sonu Iyer, Partner Lead for Diversity and Inclusiveness at EY India, said: “We are very excited to partner with WeAreTheCity India and to support the launch of this new platform for professional Indian women. The objectives of WeAreThe City align with our purpose of building a better working world, by enabling women to achieve their true potential in the workplace. Diverse and inclusive teams stimulate innovation and are a priority for EY worldwide. As the market-leading professional services organisation in India, we are
committed to career development of women in EY as also participating in broader initiatives to help promote professional growth for women in India.”
WeAreTheCity India is headed up by Caroline Graham, a Director in Financial Services based in Mumbai, who is supported operationally by a small local team. WeAreTheCity aims to help ambitious Indian women by sharing stories and tips from our team of local and international expert writers and senior businesswomen, and by sharing relevant content generated in the UK via WeAreTheCity.com.
Caroline Graham stated: “WeAretheCity India will offer an exciting new platform for women across India to come together to share ideas, network and support each other. With more Indian women now looking to advance their careers, or come back into the workforce after a career break, the need for relevant forums that provide professional tips, help build confidence and connect like-minded women are increasingly important. We are very much looking forward to welcoming Indian women into the WeAreTheCity community and are excited at the prospect of highlighting the stories of Inspirational Women across the country.”
“We hope that WeAreTheCity will be one of many organisations that spring up over the coming years to help these amazingly educated women in India.” —Vanessa Vallely, WeAreTheCity co-founder, mentor, award-winning business woman and author.
WeAreTheCity.com was founded in April 2008 with the aim of providing information to women who wished to progress in their careers via networking and events. The concept of the website was to provide services that not only help City women develop themselves personally and professionally, but that also contributes to a wider strategy of supporting working women in the UK more broadly – by bringing together the charity sector and potential entrepreneurs to one common platform.
WeAreTheCity’s core pillars are as follows:
- To provide a centralised reference point for all women’s networks including a calendar of free and ticketed events where women can up skill and network.
- To connect charities to WeAreTheCity’s large female demographic to inspire them and provide them a channel to get involved and give back.
- To provide a platform for female entrepreneurs to promote their quality services/products to a large female demographic, giving them exposure and our members the opportunity to support these female entrepreneurs by procuring their products or services.
WeAreTheCity.com (UK) in numbers:
- More than 4 million hits per month
- 210,000 unique visitors per month
- 30,000 members (80% professional women across the UK)
- Access to 8,000 women through our social media channels (Twitter, Facebook, LinkedIn)
- 250 voluntary writers
- 4,000+ articles
- 60+ events run/co partnered
- 80+ Inspirational female profiles
- £60,000 raised for charity
Media enquiries to: Literally PR
[email protected] +44 (0) 8709619069
WeAreTheCity India contact:
[email protected] +91(0) 98848 30744