Are you Missing Millions? The commercial imperative for putting a gender lens on your business | 30% Club

08/11/2019

Home > Resources > Gender Reports > Are you Missing Millions? The commercial imperative for putting a gender lens on your business | 30% Club

30% Club has unveiled a new report with the aim to inspire and support businesses to seek commercial benefit by taking a more systematic and enterprise-wide approach to gender, far beyond the traditional focus within HR.

The report, Are you Missing Millions? The commercial imperative for putting a gender lens on your business, was created by the 30% Club’s Strategy Best Practices Working Group and launched this morning at London Stock Exchange.

The report is produced in conjunction with PwC, with support from WPP and case studies from global and FTSE100 diversity champions including Diageo, GSK, HSBC, Mastercard, PwC, Unilever and Vodafone.

DOWNLOAD THE REPORT

30% Club Are you Missing Millions REport research

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November

19nov10:0013:00MenoMinds – Free Training for Women in Business | Menospace & Minds That Work

19nov12:3018:00Masculinity in the Workplace - 2025 (Hybrid)

Time

19/11/2025 12:30 - 18:00(GMT+00:00)

Location

Conway Hall

25 Red Lion Square, London, WC1R 4RL

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Event Details

Brought to you by Token Man and The Hobbs Consultancy.

Welcome to Masculinity in the Workplace, designed specifically to engage men with creating inclusive cultures. Marking International Men’s Day, the objective of our event is to give men both the reason and the skills to lean into the conversation, while also providing women and non-binary people with the confidence to engage more men in culture change. Because ultimately we can only make real change by working together.

Date: Weds Nov 19 2025

Time: 12.30pm to 6pm

Location: Conway Hall, 25 Red Lion Square, London, WC1R 4RL

Our speakers will share their insights and experiences, shedding light on the evolving dynamics of masculinity, leadership and culturein diverse work environments. You’ll have the chance to ask questions, participate in interactive sessions, and network with like-minded professionals.

The theme for this year is ‘Supporting Boys to Men to Role Models’. This year’s event will seek to understand the concerns and barriers that are in the way for boys and men, particularly looking at key inflection points in their lives. It will equip parents, leaders, friends and persons of significance in the lives of young men with the tools for self-reflection, effective role modelling and courageous conversations..

It will suggest that status-seeking and risk-taking behaviours are innate as boys become men, look at how this shows up for boys in 2025 and question what support could help these boys have a more positive initiation in to adulthood so that they are ready for the workplace. We know that there is a reverse gender pay gap and that schools aren’t preparing students in the same way to enter the professional workplace – what needs to be done?

We will look at the behaviours that are role modelled by men once they are in the workplace. Is it healthy for us to look for male role models, or is a search for positive behaviours more effective? What can we learn from how men are represented on screen and in the media? And what can we do to support our men once they are in the workplace?

This site is for the in-person experience. Otherwise you can register for the online version here.

FYI – lunch will not be provided

Who is this event for?

This event is for anyone passionate about creating more inclusive, equitable, diverse and human workplaces, and we welcome attendees of all identities and expressions.

Historically, our audience has included around 60% men and 40% women or non-binary people, with a wide range of roles and lived experiences.

This year, we’re especially keen to welcome CEOs, HRDs, CMOs, Inclusion & Diversity leaders, People & Culture teams, and anyone working to engage men more effectively in their organisations. Whether you’re a parent, people manager, or someone invested in systemic culture change, this event is for you.

What you can expect to walk away with:

A deeper understanding of the generational divide – the hopes, aspirations of young men as they enter the workplace and the support that they need
An understanding of what teenage boys are going through and how you can engage / support
Insight into the role of positive male role models in creating healthy, inclusive cultures
Tools for engaging men more meaningfully in inclusion and mental health conversations
Practical micro-actions you and your organisation can take to support men, challenge stereotypes, and foster equity
Stories of progress and transformation from organisations successfully shifting masculine norms
A fresh perspective on the future of work – one where emotional expression, empathy, and vulnerability are recognised as leadership strengths

By attending, you’ll be joining a growing community of people committed to reshaping masculinity, unlocking allyship, and building workplace cultures where everyone can thrive – from boys and young men to senior leaders and everyone in between.

Receive a 50% discount on an in person and virtual ticket below.

RESERVE YOUR SPOT IN PERSON HERE

RESERVE YOUR SPOT ONLINE HERE

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20novAll DayDigital Transformation Conference

Time

20/11/2025 All Day(GMT+00:00)

Location

Mercure London Earls Court

London

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Event Details

Ready to transform your business in the digital age? The upcoming Digital Transformation Conference UK promises an exceptional opportunity for leaders who want to accelerate change, embrace innovation and shape the future.

Explore how industry leaders are redefining digital and business transformation. Learn proven strategies, gain fresh perspectives, and connect with peers shaping the future of technology and enterprise. Tactical & practical content to drive your transformation efforts.

Throughout the day, delegates can look forward to a diverse programme of content exploring every aspect of digital transformation, business change, and innovation. Hear best practices, lessons learned, and insights into real-world challenges from leaders driving progress across digital, technology and IT.

Why attend?

Dive into real-world case studies showing how top organisations are driving digital change.
Engage with peers and experts who are also navigating the transformation journey – because you don’t need to go it alone.
Learn how to design change that puts people and purpose at the heart, not just technology for its own sake.
Build your roadmap: identify opportunities, define your metrics, and start turning ambition into measurable outcomes.

If you’re a C-suite leader, head of innovation, transformation or IT, this is the place to be. Whether you’re just starting your journey or looking to scale up, you’ll leave with fresh ideas, new contacts and a renewed sense of direction.

RESERVE YOUR SPOT HERE

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20novAll DayTechWomen100 Awards 2025 | Winners Awards Ceremony

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Are you Missing Millions? The commercial imperative for putting a gender lens on your business | 30% Club

30% Club has unveiled a new report with the aim to inspire and support businesses to seek commercial benefit by taking a more systematic and enterprise-wide approach to gender, far beyond the traditional focus within HR.

DOWNLOAD THE REPORT

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Introducing MenoMinds – Free Training for Women in Business

Who it’s for:

Reserve your free place: [email protected]

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Brought to you by Token Man and The Hobbs Consultancy.

Who is this event for?

What you can expect to walk away with:

RESERVE YOUR SPOT IN PERSON HERE

RESERVE YOUR SPOT ONLINE HERE

Time

Location

Event Details

Event Details

Ready to transform your business in the digital age? The upcoming Digital Transformation Conference UK promises an exceptional opportunity for leaders who want to accelerate change, embrace innovation and shape the future.

Why attend?

RESERVE YOUR SPOT HERE

Time

30% Club has unveiled a new report with the aim to inspire and support businesses to seek commercial benefit by taking a more systematic and enterprise-wide approach to gender, far beyond the traditional focus within HR.

Upcoming Events

Time

Event Details

Event Details

Introducing MenoMinds – Free Training for Women in Business

Who it’s for:

Reserve your free place: [email protected]

Time

Location

Event Details

Event Details

Brought to you by Token Man and The Hobbs Consultancy.

Who is this event for?

What you can expect to walk away with:

Time

Location

Event Details

Event Details

Ready to transform your business in the digital age? The upcoming Digital Transformation Conference UK promises an exceptional opportunity for leaders who want to accelerate change, embrace innovation and shape the future.

Why attend?

Time

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