Susan Hepburn is a world leading authority on weight loss and other issues.
An accredited hypnotherapist and psychotherapist to A-listers and a best-selling author, Susan has helped many thousands to achieve dramatic and lasting results. With over 30 years experience and virtually a 100% success rate, she has a client list packed with A-list celebrities, actors, rock stars, sports personalities to name a few.
If you are interested in finding out more regarding the benefits of hypnosis, Susan will be holding a seminar entitled ‘Get Slim Without Dieting’ at the lavish 5 star Bulgari Hotel in Knightsbridge, London on the 23rd November where you can experience her expertise first hand through.
Tell us a bit about yourself, background and your current role
I am an accredited hypnotherapist and psychotherapist and a best-selling author with over 30 years’ experience treating clients with a spectrum of problems and challenges – from eating disorders and anxiety, to issues with drugs and sex.
My clients come from around the world for a range of treatments to see me in London’s Harley Street, but I also have clinics in LA, New York and Italy and one opening soon in the Bahamas. With an incredibly high success rate, I work with a range of A-list celebrities, including Hollywood movie stars, musicians and also the England World Cup football team.
Did you ever sit down and plan your career?
Not really! During the time when I was studying Psychotherapy, my training involved a taste of hypnosis, I was fascinated and quickly realised that this would be a great tool to use in my work, in order to achieve quicker – and sometimes instant – results. Bearing in mind we live in a fast-moving world, people want to spend less time solving issues and to save financially too.
Have you faced any challenges along the way?
I have certainly come across many challenges – coping with personal bereavement for example and pretending that everything is absolutely normal. My work has been a pleasant distraction in these times – plus I don’t see challenges as true obstacles. With enough self-belief and determination, you can achieve virtually everything you put your mind to. My self-belief and determination are some of the qualities that drive me. We all possess the keys to our own success and happiness and this is a message that I want to share, and I pass it onto everyone I treat.
Who are your clients and what is it that you offer them?
Most of my clients come to the clinic for addictions, weight loss and anxieties, partly due to the publicity that I receive from celebrity weight loss or addiction clients, and also my books on the subjects. That being said, I treat clients for a number of issues including addictions, breakups, insomnia, phobias, stress in the workplace and marital issues. I am also seeing a growing number of children that require help for concentration issues, exam nerves, self-harm, eating disorders, social media addiction and bullying.
The therapy I provide is specifically designed to challenge learned behaviours and to tap into the subconscious mind, helping to delete destructive connections and associations. By creating a mental map to broaden horizons, the treatment enables patients to think outside the box, unlock their minds and to realise their true potential. If you think about it for a moment, no one is born pre-destined to have a weight issue, to have an addiction one day and so on…so it has become learned behaviour. This is where my programme comes into play.
What is hypnotherapy? How does it work?
Hypnosis is a state of deep relaxation within the body and a state of increased and heightened awareness within the mind. During hypnosis we tap into the subconscious mind – the part where addictions or emotional eating begin – and use suggestions to ‘delete’ the connections and associations that make you crave sugar, cigarettes alcohol and so forth.
The goal of hypnosis is to build lasting, healthy and sustainable control over your behaviour by accessing your creative potential. This is how all those long held thoughts, beliefs and patterns of behaviour can be deleted and rewritten. It isn’t magic, it’s simply the astonishing power of the mind.
For years, hypnosis has caused intrigue and still does to this day and the notion and misconception that hypnosis ‘messes with the mind and you will never be the same again’ is simply not true at all. Scientific evidence has proven that hypnosis is a wakeful state of focused attention and heightened awareness.
How do you feel about your work? Why are you so passionate about helping to treat others?
My work is such a source of passion and purpose and it reflects the values that I work towards every day. Helping and caring for others is something that I’ve found incredibly rewarding and enjoyable for as long as I can remember. It gives me such pleasure that it’s not like work at all, so I truly go to my office with a bounce in my step. When you make a difference to people lives, it becomes so much more than a job. But the truth is, I don’t think about my work and the impact it has on people, I just do it and have no doubt about the successful outcome for everyone. To fail is not an option and I teach this too.
What advice could you give to other women aspiring to succeed in the workplace?
Always strive for what you want and not what others want for you. Trust your intuition and follow through, don’t let self-doubt or fear get in the way of your success. Only when you learn how to walk to the beat of your own drum, and to be proud of who you are and what you can achieve, will you see your goals turn into reality. Drive and ambition are crucial here, and so is positivity. Whether you want to succeed in the workplace, quit smoking or lose weight, it takes a good mindset and to send the right messages out.
What have been your biggest achievements to date?
There have been so many highlights and so many fulfilling moments in my career that it’s difficult to say; when you help someone overcome an eating disorder; when someone drops nine stones (57kgs) in less than four months and begins to feel confident and live a life to remember; when the gentleman who was on the brink of suicide caused by drug abuse, starts to smile again and sends a card saying, “thank you for being ‘you’ and not judging me”. Simply knowing that I have helped to change so many lives for the better is the only achievement I need. I always make it clear that I am here for them.
What is your next challenge and what are you hoping to achieve in the future?
My drive and passion for my work is ‘second to none’ and I am always working towards reaching a wider audience in any way possible, so in the future I plan to expand with more seminars globally, reaching larger stadiums including Las Vegas. I also plan to expand on my previous achievements by opening new clinics globally and to write more best-selling books in a bid to tackle obesity worldwide.
It is always good to have a specific challenge in mind as this helps direct the focus of your work – for me especially, it is an aim to educate at the source and aid long-term healthy living, never giving up on overcoming new obstacles, or achieving your key goals.