Article by Ali Mortimer of The Limitless CEO
Many often deny themselves the feeling of confidence ‘until’… until they have achieved a set of metrics they have set themselves.
I believe that confidence is not something you ‘find’. Confidence isn’t lost.
Confidence is always there. Just like the sun that has gone behind a cloud, or the radio that is ‘on’ but the volume turned right down.
I believe that confidence just needs tuning into and turning up.
As a Mind Master & Energetics Coach, I help people amplify their confidence through the mastery of the mind and heart.
Our mind is the creator of our belief system, what we believe we are capable of or not capable of. A belief is simply a thought that is repeated over and over. That thought started in our mind. Often quietly; then getting louder, instilling doubt and diminishing the belief we have in ourself, our abilities. If we are unaware of what is happening, those thoughts can become deafening and so our confidence is seemingly ‘lost’, the volume of our internal belief and confidence turned down.
Our thoughts and beliefs become the dark clouds hiding the sun.
My definition of confidence is courage intensified, multiplied, amplified and replicated repeatedly.
It is in the heart where we find our courage. The word courage is even derived from the word heart – ‘cor’ – heart in Latin. When we walk with fear, our heart beats louder, faster, so much so that it can feel bigger than you! This heart pounding, heart expansion is the feeling of courage.
When we walk with courage, our hearts become so much ‘louder’ and bigger than our thoughts and mind chatter. Our heart overpowers the doubting narrative of our mind.
Confidence is an energy. Energy is a vibrational frequency that we can ‘tune in to’. So just as we tune in to the radio station we want to listen to, we can ‘tune in’ to the feeling of confidence. To feel confident, we must learnt to ‘tune in’ to our heart, ‘turn up’ our heart’s desires, let it beat loudly and proudly and in doing so, we ‘tune out’ our negative thoughts and beliefs.
When courage shines through, the clouds of uncertainty and doubt part ways.
With this cycle of confidence and courage comes growth. When we want to grow, in life, in self, in career or business, we can’t have one without the other. The more we tune in to our heart, the more we take action with courage, the more our mind can perceive and believe we can! In the belief we can, we are in the energy of confidence.
As Limitless CEO’s we are redefining what it means to be a CEO as a Consciously Evolving Owner. In the fast-paced world we live in today, evolution is the power behind success of brands, of business and the life we live. Evolution comes from walking with fear with intention, being courageous, leading ourselves to our perceived edges, letting our hearts lead the way and believing we have the abilities and the skills to serve us as we continue to leap and grow.
Ali Mortimer is the Co-founder of The Limitless CEO working as a Mind Master and Energetic Creator. Having spent several decades working up the corporate ladder in both global consultancy for Accenture and in blue chip retail giants such as Walmart, Ali is fully qualified as a multi six-figure business owner to guide today’s women to greater heights through The Limitless CEO brand.
June
18jun10:0016:00Legal Essentials: Supporting Women at Work
18/06/2025 10:00 - 16:00(GMT+00:00)
Did you know that tribunal claims related to menopause, menstruation, fertility treatment and pregnancy loss are rising fast? Many employers don’t realise that these issues can
Many employers don’t realise that these issues can legally qualify as a disability under the Equality Act.
Yet most of these claims are avoidable with the right training, policies and action.
That’s why I’ve partnered with employment lawyer Hannah Strawbridge to deliver a full-day, live online course designed specifically for HR, DEI, and managers.
You will be able to:
Understand your legal obligations around women’s health issues
Recognise when they may be classed as a disability under the Equality Act
Take practical steps to reduce legal and reputational risk
Learn how to avoid tribunal claims
Handle health-related conversations and workplace adjustments with confidence
Create a legally compliant Women’s Health Action Plan
Whether you’re reviewing your current policies or building a strategy from scratch, this course will give you the legal clarity and practical support you need.
DATE: Wednesday 18th June
TIME: 10.00am – 4.00pm
PLACE: Zoom
19jun18:0021:00Discover How You Can Make a Difference at our eCubed Volunteer Social
19/06/2025 18:00 - 21:00(GMT+00:00)
Arch One
83 Rivington St, Shoreditch EC2A 3EY (the old Cargo)
Whatever your interests or skills, there’s a place for you on our passionate volunteer team. Together, we run inspiring
Join us for a relaxed evening of drinks, nibbles, and conversation with the eCubed team. You’ll get a behind-the-scenes look at what we do, how we do it, and the charities we champion.
Curious about getting involved? This is the perfect chance to throw yourself into the eCubed experience and see if it’s the right fit for you. All you need is a can-do attitude and a passion for creating positive change—everything else is a bonus.
Day : Thursday 19th June, 2025
Time: 6:00pm – 9:00pm
Location : Arch One, 83 Rivington St, Shoreditch EC2A 3EY (the old Cargo)
Simply register below, let us know any guests you’d like us to bring. We can’t wait to meet you. You’re guaranteed to meet some awesome people and hopefully be inspired to get involved or even share some new ideas – no pressure, no obligation.
26junAll DayThe Brilliance Summit 2025
26/06/2025 All Day(GMT+01:00)
De Vere Grand Connaught Rooms
The Edinburgh Suite, 61-65 Great Queen St, London WC2B 5DA
We’re proud to announce our partnership with The Brilliance Summit, an electrifying one-day event for women in leadership
This isn’t just a summit—it’s a movement.
“At The Brilliance Summit, women show up, speak up, and level up. They shake off limitations, own their presence, and lean into their next level.”
Taking place in London on Thursday, 26th June this transformative event is curated for ambitious women who lead, whether that’s in the boardroom, the business world, or within themselves.
Here’s why this matters:
We’ve seen the power of what happens when women are given space to show up fully—and this is that space.
As partners, we’re excited to offer our community a discounted ticket.
Use code WeAreTheCity2025 at checkout to access your exclusive rate.
Grab your ticket now at www.thebrilliancesummit.com
Let this be the moment you stop waiting and start owning your brilliance.
26jun08:0017:00WeAreTech Festival | Hybrid Conference
26/06/2025 08:00 - 17:00(GMT+01:00)
etc.venues, St Paul's,
200 Aldersgate St, Barbican, London, EC1A 4HD
As a hybrid event dedicated to empowering women in technology, our festival continues to break barriers and redefine industry norms. This year promises an even more exhilarating experience as we bring together women from diverse backgrounds and experiences to share knowledge, inspire one another, and create new opportunities for growth and advancement in the tech industry.
The WeAreTech Festival is a beacon of inspiration for women in the tech industry, urging them to confidently stride forward in their careers. Our goal is simple yet profound: to inspire and motivate every attendee to take bold steps towards their professional aspirations.
Throughout the day, you’ll have unparalleled access to the wisdom and insights of senior leaders in the tech field. Engage with thought-provoking discussions through our panels, where you can contribute your perspectives and glean invaluable knowledge from industry experts.
But that’s not all. The afternoon sessions are designed to put you in the driver’s seat of your learning journey. Tailor your experience to your needs and interests, shaping your path towards growth and success in the tech world.
And let’s not forget the added perks of speed networking and mentoring. Connect with like-minded individuals, forge meaningful relationships, and gain invaluable guidance from seasoned professionals who are eager to support your journey.
At the WeAreTech Festival, we believe in empowering women to embrace their potential and seize every opportunity that comes their way. Join us, and let’s embark on this transformative journey together.